Good Evening Chatters,
I hope you all are having a great week so far. It’s almost over! Now you are probably wondering why the title of today’s blog is ‘Artificial Intelligence,’ well it is named that because of a book called ‘The Filter Bubble.’ Recently, I have been reading this book and I am finishing it up. Since I have been reading this book my perspective on the world we live in has been altered. ‘The Filter Bubble’ is written by Eli Pariser, chief executive of Upworthy news website. The book goes in-depth about how filter bubble effect the world around us. Filter bubbles have become more present since the advancement of technology. For the people that are unsure what a filter bubble is it is when a website’s algorithm selectively guesses what information the user wants to see based on the information about the user. Seems harmless right? Wrong!
Considering that the acceptance of technology has not always been pleasant. In fact many people reject new technology and preferred the old way of doing things. But the way the filter bubble has maneuvered its way into the everyday lives of people as been nothing less than clever. The way the filter bubble works is when you visit a site, for example Facebook before creating an account they ask you all these different questions to find out information about you. From there it saves all of this information and creates content based off of this information. Thus, changing what we read and take in and developing how we think.
Now the author of this book, felt a need to write this book to inform people about the way these algorithms operate. I’m not gonna spill the tea on the book too much, but I do suggest everyone to read this book. If you are interested in purchasing this book below is the link where I purchased mine. Also below there will be a link to a TED Talk featuring Eli Pariser discussing ‘The Filter Bubble.’